How do I turn a podcast into clips for social media?
Turn a podcast into social clips by finding short, self-contained moments, cutting them vertically, adding captions and posting on a schedule. Stimulate includes 4 clips per episode on Essentials, 8 on Growth and 12 on Full Production, with social media posting from Growth up. See our pricing page for current prices, or book a free discovery call.
What makes a good podcast clip?
- It makes sense with no context: a clear question and answer, a story or a strong opinion.
- It hooks in the first seconds, before people scroll.
- It has captions, because many people watch with the sound off.
- It is vertical, framed for phones.
- It points back to the full episode.
How many clips should I post per episode?
Enough to post steadily between episodes without repeating yourself. That is why our packages scale clips with the plan: 4, 8 or 12 per episode. More clips give you more chances to reach new people, but only if they are good moments.
Who posts the clips?
On Growth and Full Production, social media posting is included, so clips go out on a steady schedule on Instagram, TikTok, Facebook and YouTube Shorts. On Essentials, you get the finished clips to post yourself.
How do clips connect to the rest of my show?
Clips are the discovery layer. The live producer's timestamp notes flag clip-worthy moments during recording, the editor cuts them, and captions and posting finish the job. See podcast editing and live producing.
Which platforms are clips made for?
Clips are cut vertically for Instagram Reels, TikTok, Facebook and YouTube Shorts, with captions burned in so they work with the sound off. We confirm your channels on the discovery call. Our own clips go out on @stimulatepodcast on Instagram, which is a good place to see the format.
The goal of every clip is the same: earn a follow or a listen by giving one complete idea in under a minute, then point viewers to the full episode.
How many clips do I get?
Essentials includes 4 clips per episode, Growth 8 and Full Production 12. See our pricing page.
Where do episodes and clips get posted?
- YouTube: full video episodes and Shorts.
- Spotify: full audio and video episodes.
- Instagram: Reels and Stories.
- TikTok: vertical clips.
- Facebook: Reels and page posts.
Do you report on performance?
Yes. We share performance numbers from your channels with you each month, such as views and follows, so you can see what is working. We do not promise specific results.
What this costs at Stimulate
Social media posting is included in Growth and Full Production. See our pricing page.
Frequently asked questions
Are clips captioned?
Yes. Clips are captioned vertical videos.
Can I get more clips?
Yes. See our pricing page.
Do you post to my accounts?
Social media posting is included in Growth and Full Production: Instagram, TikTok, Facebook and YouTube Shorts. See our pricing page.
Can you make clips from audio-only shows?
Ask on the discovery call. Clips work best when the episode is recorded on video.
Next steps
See packages and pricing, or book a free 30-minute discovery call and we'll map out what your show needs.
Related: Video Podcast Production · Podcast Editing · Live Podcast Producer · Services & Pricing